The six-part series will give fans an inside look at his life off the court.
Georges Niang has partnered up with TorchPro, a sports media company that is changing the way athletes and fans interact digitally, to release an original series, “NiangTime” to give fans an unprecedented look at his life off the court.
As a fan, it is easy to admire a player based on their ability, athleticism, style of play, and their stats. Who didn’t pretend to be their favorite player as a kid while practicing (or still doesn’t while draining buckets in the rec league)? But oftentimes, what sticks with us as fans and really solidifies our heroes is what players are like away from the game.
Niang has become a fan favorite due to his incredible play and his contagious personality. Most recently making waves for trolling Joel Embiid with hilarious shirts for his birthday.
He’s just an easily likable guy.
“TorchPro’s mission is to inspire the next generation, and that saying is something that truly resonates with me,” says Niang.
“When I first began partnering with them and coming up with ideas for content, the idea of showing my true self – my habits, rituals, and hobbies – sounded really exciting. Pair that with a name like ‘NiangTime’ and how can you not get excited about making it happen!”
Episode 1 was released on Wednesday, March 23rd, and Georges walks us through his pregame life.
Future episodes will air every Wednesday on TorchPro.com through April 27th and feature different elements of Georges’ life, such as his version of cribs, Philly Cheesesteak reviews, his life on the road, private workouts, and beyond.
“A lot of times, we only consider athletes in terms of their sport and lose sight of the fact that they are people just like us,” said TorchPro’s Co-Founder, President & CRO Bryan Goodwin.
“We strive to help athletes deepen their connections with fans through authentic storytelling and content. Helping Georges bring this series to life and to helping him share more of who he is as a person, not just a player, has been incredible, and we know fans will love it.”
TorchPro is a sports media company that’s transforming the way fans and athletes interact digitally. It provides never-before-seen access to the best athletes in the world so that those athletes can “pass the torch” and spread their secrets to success to the next generation of fans, players, and coaches.
TorchPro provides the right tools to unlock every athlete’s digital brand and turn that brand into an interactive community with staying power beyond their playing careers.
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Featured Image: USA Today Sports